BRAND PREVIEW

A connected identity for a connected ordering platform.

The new Sentient visual language combines the cloud, barcode and shopping cart into one clear promise: Cloud. Scan. Order.

Sentient business card concepts in white and navy
01

Confident simplicity

Deep navy communicates trust and enterprise stability; orange brings energy and directs attention.

02

One visual story

The cloud, barcode and cart work together as a memorable shorthand for the entire platform.

03

Built to expand

The design system can carry naturally into the website, software, presentations, trade-show graphics and print.

THE PLATFORM PROMISE

Every catalog. Every customer. Every order. Every device.

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